Nayab Islam

Asos uses cutting-edge tactics with a £30 million marketing budget rise.

Asos uses cutting-edge tactics with a £30 million marketing budget rise

According to sources, the online fashion giant Asos has opened a pop-up store for the first time in its 23-year existence to revitalize and energize the brand. Senior consumer director at Asos Dan Elton stated, “If you look at the luxury space, and you look at the beauty space, which are categories that are highly …

Asos uses cutting-edge tactics with a £30 million marketing budget rise Read More »

At Texcare 2024 in Germany, energy efficiency and hygiene will be major topics.

At Texcare 2024 in Germany, energy efficiency and hygiene will be major topics.

The textile care sector is not exempt from problems such a labor shortage. Digital technologies are becoming more and more helpful in making up for this circumstance and streamlining work procedures. Thus, one of the main topics in Germany’s Texcare International 2024 is automation. Along with hygiene, other themes and trends at the premier trade …

At Texcare 2024 in Germany, energy efficiency and hygiene will be major topics. Read More »

Jodaro completes a seed investment round of US$750K

Jodaro’s Seed investment round has brought in US$750K. Fundamental VC lead the round, with Maninder Gulati taking part. Founded in 2023 by Rajiv Patki and Sambuddha Adhikari, two IIT Kharagpur grads, Jodaro facilitates international trade by putting producers and consumers in direct contact. Through collaborations with producers that can create items of superior quality with …

Jodaro completes a seed investment round of US$750K Read More »

US retailers are having a difficult time this Christmas

US retailers are having a difficult time this Christmas

Higher discounts may not inspire the level of spending that US retailers in a variety of product categories, including clothes, are looking for at their busiest time of year. This is because US retailers are having a difficult time during the holiday season. Retail CEOs predicted that customer wallets will be squeezed by rising interest …

US retailers are having a difficult time this Christmas Read More »

US senators call for action to safeguard textile supply networks.

US senators call for action to safeguard textile supply networks

Due to the possible effects on American livelihood and Central American partners, a bipartisan coalition of senators has requested US Customs and Border Protection (CBP) to strengthen the enforcement of textile and apparel trade agreements. Troy Miller, the acting commissioner of CBP, has received a letter from the group headed by Ron Wyden and comprising …

US senators call for action to safeguard textile supply networks Read More »

Nagaland Governor Niftians should prioritize sustainability and promote inclusivity.

Nagaland Governor Niftians should prioritize sustainability and promote inclusivity.

The Governor of Nagaland, La. Ganesan, has called on the National Institute of Fashion Technology (NIFT) to give fashion start-up development top priority, along with sustainability and inclusivity. Speaking at the NIFT Chennai convocation, he stated that the market for distinctive handwoven goods has grown beyond local areas and is becoming more and more popular …

Nagaland Governor Niftians should prioritize sustainability and promote inclusivity. Read More »

Clothing retailers without the support of supply chain mapping or ethical purchasing procedures!

Clothing retailers without the support of supply chain mapping or ethical purchasing procedures!

Compared to earlier standards, apparel retailers have made considerable improvement, but they still fall short of completely defending the rights of workers. These businesses have high standards for their suppliers, but supply chain mapping and ethical purchasing procedures do not support these expectations. The World Benchmarking Alliance (WBA) has released the Corporate Human Rights Benchmark …

Clothing retailers without the support of supply chain mapping or ethical purchasing procedures! Read More »

Agua by Agua Bendita introduces Ciclos

Agua by Agua Bendita introduces Ciclos, a resale initiative that prioritizes eco-friendly fashion

In collaboration with Archive, the circularity platform for companies, the Colombian luxury apparel company Agua by Agua Bendita has introduced the Ciclos resale program. A carefully chosen selection of the brand’s heirloom items from its initial collection are available in the customized program. The company said that Ciclos is “a pledge to mother nature, the …

Agua by Agua Bendita introduces Ciclos, a resale initiative that prioritizes eco-friendly fashion Read More »

Kmart Group is Kmart Group is advised to participate in industrial textile recycling programs

Kmart Group is advised by the government to participate in industrial textile recycling programs or risk being regulated

One of Australia’s largest retailers, Kmart Group, has been urged by the federal government to back risk regulation, or an industry-led textile recycling program. Through a fee-based approach, the Australian Fashion Council (AFC) is leading the Seamless initiative, which attempts to decrease the amount of clothing waste by increasing the amount of clothing that is …

Kmart Group is advised by the government to participate in industrial textile recycling programs or risk being regulated Read More »

Balmain unveiled their new 3D try-on feature

Balmain unveiled their new 3D try-on feature

To provide a new 3D digital styling and try-on experience on its website, the Los Angeles-based fashion software company Bods has partnered with the luxury French fashion brand Balmain. Customers may build 3D avatars with this function that precisely matches their proportions, making it easier to try on a variety of photorealistic Balmain designs. These …

Balmain unveiled their new 3D try-on feature Read More »